Hosted by the ICA, the 2019 Effie Canada Effectiveness Day celebrates the stories of the first-ever Effie Canada winners.
Hear from the people behind the Effie Canada gold-winning campaigns, on creating truly effective marketing.
No Frills - #HAULERS - Uwe Stueckmann, SVP Marketing at Loblaws, and Angus Tucker, Chief Creative Officer at john st.
Huggies - No Baby Unhugged - Ali Ruffo, Senior Marketing Manager at Kimberly-Clark and Michelle Lee, Head of Planning at Ogilvy.
SickKids VS - All In - Kate Torrance, Director, Integrated Brand Marketing at SickKids Foundation, and Craig McIntosh, Executive Creative Director at Cossette.
GOLD / GRAND EFFIE WINNER:
Lotto 6/49 - Integrated year 3 - Janie Thériault, Communication marketing, web and social media director at Loto-Québec, and Alex Bernier, Executive Creative Director at Sid Lee.
2019 EFFIE CANADA RANKINGS:
We’ll also announce the 2019 Effie Canada Rankings: Brand of the Year, Agency of the Year, and Independent Agency of the Year.
When: Friday, October 4th, 2019 - 9.00am – 1.00pm
Where: The Globe and Mail Centre
Who should attend: Marketing leaders from agencies and brands