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Agency Transformation Creators 2022: The Effective Agency

Agency Transformation Creators 2022: The Effective Agency

What is Agency Transformation Creators 2022: The Effective Agency?

The ICA's Agency Transformation Creators, a collection of both in-person and virtual sessions, is an engaging forum for the agency sector. As part of our drive to take the lead on providing peer-to-peer connection, interaction, and collaboration on agency challenges and solutions, we've created the ICA's Agency Transformation Creators to provide agencies with the insights and tools to be an Effective Agency.

Upcoming Sessions

The Seven Behaviours of Effective Teams: Are We There Yet?

Thursday, May 26, 2022, 4:00pm to 4:45pm ET / 1:00pm to 1:45pm PT

Join Aprais partner, Kathryn Fitzwilliam and the ICA's, Leah Power as they talk about the importance of team goals and supporting an environment of accountability with special guests.

Register here

The Seven Behaviours of Effective Teams: The Art of Conservation

Wednesday, June 15, 2022, 4:00pm to 4:45pm ET / 1:00pm to 1:45pm PT

Join Aprais partner, Kathryn Fitzwilliam and the ICA's, Leah Power as they talk meaningful communication, effective listening and how to break through the barriers caused by perception gaps with special guests.

Register here

The Seven Behaviours

Wednesday, July 13, 2022, 4:00pm to 4:45pm ET / 1:00pm to 1:45pm PT

Join us as we wrap up this six-session series that explored the data gleaned from Aprais industry surveys on the seven behaviours and we'll recap our panelists' tips and tricks for achieving each of the behaviours.

Register here

The Seven Behaviours of Effective Teams: Role Confusion and Missed Opportunities

Wednesday, July 20, 2022, 4:00pm to 4:45pm ET / 1:00pm to 1:45pm PT

Join Aprais partner, Kathryn Fitzwilliam and the ICA's, Leah Power as they talk about the importance of team feedback and structure with special guests.

Register here

Past Sessions

If you weren’t able to attend the session and would be interested in receiving the deck and session recording, please contact leah@theica.ca.

The Seven Behaviours of Effective Teams: Challenge the Status Quo, Build Trust

Join Aprais partner, Kathryn Fitzwilliam and the ICA's, Leah Power as they talk about the importance of challenge and trust in an effective relationship with special guests Greg Power, President & CEO, Weber Shandwick,  and Robin Hassan, Director, Integrated Marketing & Digital Transformation, Unilever Canada.

The Seven Behaviours of Effective Teams: Resilience vs Chaos

Resilience has become an over-used word during the pandemic but without it businesses will fail. Learning and incorporating this elusive, yet critical behaviour, is the key to effective Client & Agency relationships and work that works. Join Aprais partner, Kathryn Fitzwilliam and the ICA's, Leah Power as they talk resilient teams, how to build and support them with special guests Devon MacDonald, President, Cairns Oneil, Bev Hammond, Partner & Chief Business Officer, Broken Heart Love Affair and Meghann O'Hara-Fraser, Senior Director, Strategy & Growth Marketing, MLSE.