To lead, inspire and champion the practice and practitioners of Marketing Effectiveness in Canada.

See the full list of Finalists & Winners of the 2025 Effie Awards Canada competition.

Our data-backed report is based on six years of Effie Awards Canada data, and highlights the importance of creativity, strategy and consistency in driving marketing effectiveness.

Become an Effie Awards Canada Judge.

Want to improve your chances at winning? Get judges’ feedback on your previous Effies entries by requesting a custom Insight Guide.

The Brand, Agency and Media Leaders who inspire & champion Canadian Marketing Effectiveness

Effie Judging Hub

Brands in Canada are missing out on profitable growth due to an over-reliance on short-term tactics at the expense of longer-term brand-building.

The Brand, Agency and Media Leaders who inspire & champion Canadian Marketing Effectiveness

The Brand, Agency and Media Leaders who inspire & champion Canadian Marketing Effectiveness

Canada's most effective work has been discussed, debated, and dissected by a jury of over 100 of the smartest brand, agency, and academic marketers from across the country and beyond

Effie Canada, which recognizes the best in marketing effectiveness, has secured the services of experienced brand marketer Ali Leung, and agency strategy leader Dustin Rideout as co-chairs for its 2022 program.

Are you prepared to make some tough decisions? Learn more about judging Effies Awards Canada.

The Canadian Creative Effectiveness Summit 2021

Juniper Park\TBWA and Canadian Women's Foundation pick up the 2021 Grand Effie.

Live broadcast September 23rd 2021 at 2pm (ET)

The Canadian Creative Effectiveness Summit 2021 September 23rd, live stream, 2.00 – 5.30pm (EDT) Free to attend.