Did you know that past entrants have the opportunity to receive anonymous feedback directly from the judges who reviewed their case? If you submitted a case in a previous Effie Awards Canada competition year, you can order a custom Insight Guide that outlines what worked well and what could have worked harder in your entry.
The guide will help you understand the strengths and weaknesses of your submission, helping you to improve future case-writing, as well as gaining a deeper understanding of key considerations for demonstrating brand and campaign effectiveness.
You’ll find out what the judges thought about your case. All judges were asked to explain their scores by answering three questions:
Judges also were able to provide open-ended feedback. In addition to this, we will also reveal the average ranking (high to low) of each of the four scoring sections.
Finalist cases will receive feedback from both Round One and Final Round judging. Non-finalists will only receive feedback from the first round of judging.
Non-ICA Member: $500 (+HST) admin fee per entry
Investing in an Insight Guide(s) will arm you with actionable feedback you can apply to improve future entries. Can you afford not to?
Please complete the form below to submit your request. If requesting multiple Insight Guides, a separate request form must be filled out for each entry. After clicking Submit, you will have the option to submit a new form.
You will receive a response to your request from the Effie Canada team as soon as possible. Insight Guides are provided once the current year’s competition concludes and after all finalists and winners have been announced.
If you have any questions, please connect with us via effie@theica.ca
