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Effie Awards Canada 2024

Effie Awards Canada 2024

Overview

For over 50 years, in over 50 countries, the Effie Awards have recognized the very best in marketing effectiveness. Only campaigns that make a real business impact are recognized.

Check this page throughout the competition for the latest details on each stage of the competition, including Call for Entries, Judging, Finalist & Award Winner announcements and the Canadian Marketing Effectiveness Summit.

Judging

Judging for Effie Awards Canada 2024 happened over two rounds. Round One Judging took place from June 10-14, 2024. Finalists from Round One then moved on to Final Round Judging from July 8-19, 2024.

Finalists will be announced during the week of September 23rd, 2024. Winners will be announced in the following weeks leading up to the Canadian Marketing Effectiveness Summit on October 24th where the Grand Effie, Agency of the Year, and Marketer of the Year will be announced.

2024 Judges

A collective of the brightest and most successful marketers from the best brands, agencies and academic institutions in Canada.

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2024 Judging Application – now closed

Meet the Steering Committee

Events

Canadian Marketing Effectiveness Summit 2024

Thursday, October 24, 2024
1:30pm – 5pm ET / 10:30am – 2pm PT

Learn more and register now.

Webinar: Demystifying the Entry Kit: Tips & Tricks for Entering the 2024 Effie Awards

A deep dive into the 2024 Effie Awards Canada Entry Kit with tips and tricks on how to craft and enter a winning case study, and lots of time for questions and answers. This session is beneficial for anyone tasked with writing or submitting Effie Canada case entries. Duration: 90 minutes including Q&A.

Sessions will be hosted at different times throughout the entry period, so you can choose the one that works best for you:

  • Session #1: Thursday, February 1, 2024 @ 2:00PM – 3:30PM ET.
  • Session #2: Tuesday, February 20, 2024 @ 2:00PM – 3:30PM ET.
  • Session #3: Wednesday, March 13, 2024 @ 2:00PM – 3:30PM ET.

Missed the sessions? Watch a recording here.

Competition Entry

Effie Awards Canada 2024 Call for Entries is now closed. Below you will find links to the Effie Canada Entry Hub where you will find the Entry Materials, Guidance and Resources you need to write a winning submission.

Go to effie.org/Canada where you'll find all the Entry Materials, Information, Guidance and Resources you need to craft a winning submission. You'll find:

Effie Main Page:
  • 2024 Category changes
2024 Effie Canada Entry Information:
  • The Entry Kit: loads of judges tips for effective entries, technical requirements, information about publication & confidentiality and data sourcing
  • The Entry Form: an exact replica of what you'll find in the portal, it's a collaboration tool for your submission team to use BEFORE entering your submission into the portal
  • Resources & Guidance: on everything from how to enter Sourcing Data to Creative Reel specifications to Confidentiality & Publication. If any of your questions aren't answered, send an email to effie@theica.ca
Effie Canada 2024 Entry Portal

  • Call for Entries Opens: January 15, 2024
  • 1st Deadline: February 9, 2024
    ICA Member Fee: $995 / Non-ICA Member Fee: $1,495            
  • 2nd Deadline: February 23, 2024
    ICA Member Fee: $1,195 / Non-ICA Member Fee: $1,695     
  • 3rd Deadline: March 8, 2024
    ICA Member Fee: $1,495 / Non-ICA Member Fee: $1,995     
  • FINAL Deadline: March 22, 2024
    ICA Member Fee: $1,895 / Non-ICA Member Fee: $2,395    
  • EXTENDED Final Deadline: April 3, 2024
    ICA Member Fee: $2,395 / Non-ICA Member Fee: $2,895
  • BONUS Deadline: April 12, 2024
    ICA Member Fee: $2,895 / Non-ICA Member Fee: $3,395

Entry fees are locked based on the date of submission - all requirements must be met in order to submit your entry. Fees increase the morning after each deadline at 9:00AM ET. Entries are non-refundable after time of entry.

September 1, 2022 - December 31, 2023

Contact

Subscribe to our email list to receive the latest Effie news and updates

Got a question about this year’s program? Reach out to us at effie@theica.ca

Sponsors

Effie Canada Sponsors

Judging Sponsors